Pictar. Probably the best iPhone Camera-Grip Ever Built.We are pleased to say we are currently working with Miggo who have just launched their latest KickStarter campaign.
Over a year in the making, Pictar turns your iPhone into something that resembles more of a classic camera – both in looks and functionality. We all take photos with our iPhones – and one of the my biggest bugbears is trying to get a picture one handed whilst desperately trying to make sure I don’t drop my phone and smash the screen into smithereens. We love the design of Pictar – say goodbye to those heart stopping moments when you are trying to manoeuvre your phone to get the perfect shot and you end up juggling it to try and stop it hitting the floor. The choice of being able to add a neck or wrist strap is also a massive bonus, and further helps to the feeling that your iPhone is secure.
Awesome design aside, Pictar brings out features of your camera app which aren’t normally accessible – such as shooting modes, exposure compensation and white balance. There is a zoom ring/selfie button, shutter release button, exposure compensation wheel, customisable smart wheel, tripod screw mount and a cold shoe mount for attaching other accessories such as an LED light.
Pictar communicates with your iPhone through a dedicated app using high frequency dual tone sounds. These are inaudible to the human ear and significantly increase battery life when compared to Bluetooth connectivity which is a bonus. Due to the expanding design it supports iPhone models 4 through to 6S.
After being on Kickstarter for less than 24 hours the project has already received 52% of it’s funding – which is great news!
For more information please see www.kickstarter.com/projects/mymiggo/pictar-probably-the-best-iphone-camera-grip-ever-b
Here Comes The Sun?Hopefully! This got me thinking about holidays and that led me to thinking back to one of the campaigns we ran last year. We worked with Smartsun – a nifty little wristband that measured how much sunshine you had over the course of the day and changed colour depending on whether you needed to reapply sun lotion, or stay in the shade for the rest of the day. We loved the concept – skin cancer is the most common form of cancer, and with most cases being caused by too much of the suns UV rays, so we jumped at the chance to work with a company whose product could change the lives of many. A few months of really good coverage followed over the summer – from national papers, to beauty mags, parenting publications and even getting onto a feature on This Morning. We really enjoyed working with the Smartsun team and were extremely please with the coverage that we achieved for them over the course of the summer.
New iPad Pro CasesIt has been a little while since we updated the blog as we have just been rather busy! More detailed post coming soon, but in the meantime this week we have launched some rather nice new iPad Pro cases from STM. Super protective, super stylish, and the usual thought out features we have come to expect from the wonderful designers over at STM. Without any further ado, we give you the Dux, the Atlas and the Half Shell! Ooooo…
Dux: Extending the popular Dux range of products, the Dux for iPad Pro is a snap on protective case designed for the iPad Pro. Don’t let the slim and lightweight design fool you – this latest offering in the Dux series has also been drop tested to meet the US Military Spec 810G durability tests, proving the protective polycarbonate and rubberised TPU bracket will brave the bumps of everyday life for even the most accident prone amoungst us! The transparent back shows off the design of the iPad Pro, and the integrated Apple Pencil holder provides storage and protection in a fitted channel. The Dux for iPad Pro has also been designed to work seamlessly with the Apple Smart Cover and Smart Keyboard. RRP £54.95.
Atlas: A low profile protective case that provides a touch of class and style, the Atlas has a uniquely textured fabric cover. The lightweight design protects from bumps and scratches without adding bulk to the device, and the fabric cover provides a simple wrap around for your iPad Pro. The front cover fold inwards to support multiple viewing modes, and there is a storage slot for the Apple Pencil to also provide protection. The instant on/off magnetic cover activates the sleep and wake functionality of the device to save battery life. RRP £54.95
Half Shell: The Half Shell is a sleek case for your iPad Pro. With a translucent, super light shell, it provides protection and allows you to customise the iPad Pro with personal images, a tagging barcode, or simply just lets your pristine new device shine through. The Half Shell provides easy access to all buttons and ports and has been designed to work seamlessly with the Apple Smart Cover and Smart Keyboard. RRP £29.95. For more information please see www.stmbags.com
It’s February already?!We have already had a busy start to the year, and can’t quite believe that we are already in February. Christmas doesn’t seem like it was that long ago! January saw us heading off to CES in Vegas for a few days where we attended the ShowStoppers event at the Wynn hotel with STM, and spent a few days with the team there. The ShowStoppers event was certainly an interesting one – great to see new faces being introduced to the STM brand, plus we loved getting to see what is going to be on offer from STM in the coming months – watch this space! The week after our return from CES saw us head to the BETT show – again with STM, showing off their fantastic Dux case to the education market. It is always great to hear when teachers come up to the stand to rave about how the cases are protecting their iPads in the classroom environment!
Manfrotto launched some additions to their ever popular 190Go! range, with the addition of the 190Go! Carbon Fibre tripod,and kits including either a 3 way head or ball head. They also announced the updated version of the Digital Director App. The App now includes remote control of the Manfrotto LYKOS and Litepanels ASTRA LED lights via Bluetooth, focus peaking and zebra filter and intuitive post production image adjustment. These new features mean that Digital Director performs better than ever!
Edifier announced their partnership with THX in January. Founded by George Lucas, THX is synonymous with the certification of world class cinemas and recording studios and premium audio systems for home along with high definition and 4K displays. 2016 will also see the launch of the Edifier Ambassador platform – watch this space!
February will see new products launches, as well as preparing for the Photography Show in March. Oh, and also a bit of marathon training thrown in there for Jess who will be flying the Bleat PR flag at the London marathon in April!
Happy Christmas!It is the Friday before Christmas and we are starting to look back on another great year for us. This year our clients have seen coverage in the Sunday Times, Independent, Cosmopolitan, What Hi Fi!, Telegraph, InStyle, Digital Camera, Photography News, Linux User and Developer, Hello!, iCreate, MacWorld, Computer Shopper and many more print titles. Not to mention all the excellent coverage we have gained across a wide variety of blogs.
We attended The Photography Show in March where we spent 2 days having back to back meetings catching up with the photography press, Digital Summer and Digital Winter exhibiting to tech journalists, the BETT education show seeing all the amazing tech on offer for schools and spent a couple of days in Berlin at IFA, plus the numerous press tours and trips we did!
Next year will bring more of the same, kicking off with CES and BETT, the Photography Show and more press tours and exhibitions. And safe to say we can’t wait! Thank you to everyone we have worked with this year to make it such a success.
Have a wonderful Christmas!
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